Marketing & Comms Superstar wanted!
Marketing & Comms Superstar wanted!
New Zealand Wound Care Society
Estimated Time: 18 - 20 Hours Over 2 - 4 Weeks
The New Zealand Wound Care Society is an established and successful charity with over 900 members and provides a supportive network throughout the country for health professionals to share experience, expertise and knowledge in the area of wound care. Over the last few years we have experienced national and international growth. We are well aligned and funded by government and run national educational campaigns with government support. We would like a volunteer to review our current marketing and communication outlines our marketing goals, target audiences and strategies .We need help to come up with a new strategy that outlines our marketing goals, target audiences and strategies and to include ideas on our social media. Our board does not have these specific skills so we would very much appreciate your contribution, knowledge and ideas. We would appreciate this project to be complete by our AGM in September .
Working location
Proposed project steps with time estimates
Initial meeting is with Prue Lennox President to get an overview of who we are and set an achievable work plan (1-2 hours)
Draft timescales and steps below for guidance as to time commitment
Information supplied to volunteer - any relevant information, strategic plan, mission statement, vision, budget and goals. (3-4 hours reading reflecting)
Brainstorming session to discuss the marketing goals, target audiences and possible strategies, as well as the steps for the project. (4 hours including prep and session)
Completing draft marketing strategy (8-10 hours including different draft formats)
Feedback and finalising (2 hours)
What We Have In Place
A very committed enthusiastic team! You will have support and resource from the Exec Committee to share the workload.
We have thirteen branches: Northland, Auckland, Waikato, Rotorua/Taupo, Bay of Plenty, Manawatu/Wanganui, Taranaki, Wellington, Hawkes Bay, Nelson/Marlborough, Canterbury, Otago and Southland.
All areas have an Area coordinator and a National Committee member. The Area coordinator is responsible for coordinating meetings and seminars for the local branch members, while the National Committee member represents each branch at a national level. In some areas these duties are undertaken by the same volunteer.
We have 3 full time sub groups:
Pressure Injury Advisory Group (PIAG)
Leg Ulcer Advisory Group (LUAG)
Education Advisory Group (EAG).
In addition to these we set up Project Groups for time to time. The Wound Bed Preparation Working Group (WBPWG) and any other that the Society feels we have an need for.
The Society has a selection process for each of these groups. When new members are being sought we send out an Expression of Interest (EOI) to the whole membership, encouraging our passionate members to put themselves forward for consideration.